Sunday, 14 March 2010

'Today' March 10, 2010 - Toyota-gate!

As embattled Japanese auto giant Toyota launched a broad counter-attack on Monday aimed at refuting research that suggests electronics may be at the heart of runaway acceleration problems that have led the automaker to recall more than 8 million vehicles, there were reports of a runaway Prius on a California highway. The company just doesn’t seem able to catch a break – but do they deserve one?


Bill Russo, President of Synergistics Limited

Klaus Paur, Regional Director Automotive North Asia of TNS Research International China

Waldemar A. Pfoertsch, Professor of Marketing, China Europe International Business School


Audio: Toyota-gate! (Hour 1)

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